7:18 AM
Sanjeev Saju
Microsoft has announced a major face-lift for its Bing search engine being more ''personalized search results'' using data from social networking sites such as Facebook and LinkedIn.Microsoft is going to integrate a new sidebar that will allow friends on social networks to guide on a search.Bing is also getting an instant snapshot column, which features additional information and links to useful contents such as maps, reviews and reservation tools.
According to Derrick Connell, corporate vice president of Bing, the update will roll out in the next few weeks.Users will be receiving a notification after signing at the Bing site.''Increasingly the web is about much more than simply finding information by navigating a topically organized graph of links'',says Qui Lu ,president of Microsoft's Online Service Division.''We are evolving search in a way that recognizes new user paradigms like the growth of the social graph, and will empower people with the broad knowledge of the Web alongside the help of their friends.''
The new Bing is at test now at www.bing.com/new and is available by registration.The new Bing has three sections,the leftmost pane carries the main search results, the middle page known as ''Snap Shot'' has links to useful content turning a search result into directions, the rightmost pane has been integrated with the social media.
The right side bar has ''Ask Friends'' to seek advise from friends on social networks ,''friends who might know'' to link search with interest of known friends, and ''people who know'' to display results from social networking sites.The sidebar also has an activity feed,letting users interact with their social networks without leaving the Bing page.
The forthcoming Bing update is considered to be Microsoft's another attempt at leveraging it's partnership with Facebook in a bid to challenge Google's dominance in search segment.Google recently integrated social media into its search with Search Plus Your World, which mainly has Google+ content such as photos ,profiles, and posts that are relevant to your keyword.Google however drew flak for not integrating Facebook and Twitter results.
Source:www.thinkdigit.com
According to Derrick Connell, corporate vice president of Bing, the update will roll out in the next few weeks.Users will be receiving a notification after signing at the Bing site.''Increasingly the web is about much more than simply finding information by navigating a topically organized graph of links'',says Qui Lu ,president of Microsoft's Online Service Division.''We are evolving search in a way that recognizes new user paradigms like the growth of the social graph, and will empower people with the broad knowledge of the Web alongside the help of their friends.''
The new Bing is at test now at www.bing.com/new and is available by registration.The new Bing has three sections,the leftmost pane carries the main search results, the middle page known as ''Snap Shot'' has links to useful content turning a search result into directions, the rightmost pane has been integrated with the social media.
The right side bar has ''Ask Friends'' to seek advise from friends on social networks ,''friends who might know'' to link search with interest of known friends, and ''people who know'' to display results from social networking sites.The sidebar also has an activity feed,letting users interact with their social networks without leaving the Bing page.
The forthcoming Bing update is considered to be Microsoft's another attempt at leveraging it's partnership with Facebook in a bid to challenge Google's dominance in search segment.Google recently integrated social media into its search with Search Plus Your World, which mainly has Google+ content such as photos ,profiles, and posts that are relevant to your keyword.Google however drew flak for not integrating Facebook and Twitter results.
Source:www.thinkdigit.com
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